Beijing Ranked No.9 In Top Digital Cities
Recently the Korean media has come up with The World’s Top Digital Cities list in which Beijing is ranked No. 9. Here is the top 10 list: Seoul Singapore Tokyo Hong Kong Stockholm San Francisco and...
View ArticleWho Should Know SEO?
Unless you are someone who enjoys cleaning the mess, you better make sure of some basic search engine optimization (SEO) training across your organization even if you outsource your SEO. Your web...
View ArticleLessons Learned From adtech Beijing Part I
I haven’t updated this blog for 2 weeks as I attended adtech Beijing conference from 15 Oct to 18 Oct and then went on holiday in Thailand. Bit tired, but still try to share some findings from adtech...
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5 Tips to Track And Integrate Offline Marketing Campaigns
Budgets seem always tight on internet marketing, which is especially true for search marketing. Some of our clients spent tens of thousands of dollars every month on print advertising, outdoor...
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Avoid Duplicate Cost With Integrated Approach
It’s still too early to promote “integrated marketing” to most companies in Asia Pacific market when social marketing is new and still many are hesitant to search marketing. Anyhow, let me illustrate...
View ArticleSynergies Between Email And Search Marketing
David, regional head of search of Neo@Ogilvy asked an interesting question in LinkedIn, What synergies exist between email marketing and search marketing. Can you provide an example of how the sum is...
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10 Excellent Online Tools to Identify Trends
Executives and business decision-makers love to see the trends and catch the trends, use trends to guide their decisions. This post would introduce 10 handy trend tools which are very helpful doing...
View Article6 SEO Tips for Google News
Maile Ohye from Google gives a good presentation on SEO for Google News, She gives 6 tips for optimizing for Google News, Unique, permanent URLs with at least 3 digits Don’t break up article body Put...
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7 Ways Google Alerts can Help Your Business
Google Alerts is a product from Google to help monitor the web and send you an alert when it discovers new content that matches your topic. Emails are automatically sent to you when there are new...
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Natural And Paid Search Boosts Branding
In a whitepaper released by Enquiro, which is a study commissioned by Google, showed a significant correlation between companies in the top organic (natural search) and paid search placements and...
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20+ Best Competitor Analysis Tools for Various Job Functions
Ignoring your competitors is no doubt an unwise option in today’s business world. Their actions, policies, and plans may affect yours. Hence, conducting competitor analysis is an essential process for...
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